We've felt your pain points and built the solution

Our Story

When you choose Inkbench, you receive the benefits of a smart Brand Management platform PLUS a dedicated caring team who support you every step of the way.

Our Brand Management software was developed by our founder, Steve Goodman, who dreamed it, built it and patented it. Then, Steve assembled an experienced team of professionals to support our clients.

Today, franchisesenterprisesagencies and other organizations hire Inkbench to empower their teams to organize, customize and protect their branding before it gets posted or published.

Inkbench becomes your supplier/partner and an extension of your marketing department. Inkbench is more than a smart platform. We’re Revolutionizing Your Brand Management. 

Customer satisfaction is nice, but our mission is CLIENT DELIGHT--and that extends to our clients, colleagues, partners and vendors.

Our Team

Inkbench is a dedicated team of industry executives who understand your specific branding challenges. Some of our leadership team grew up in the world of software; but most of us stood where you are right now and are ready to share their experiences and support to help you grow your brand. Let us introduce you to our team.


George Abraham

Chief Executive Officer

Steve Goodman

Chief Product Officer & Founder

Ed Maybert

Chief Technology Officer

Lamar Russo

Sr. Vice President, Sales

Mary DeBonis

Director of Marketing

Doyel Ghosh

Senior Developer

Michael Garvey

UX and Client Success Specialist